Are you a Generous Brand?

How to be Human

Join us for the latest in our Real World workshop series
Thursday 24th November, 8:30am – 10:00am

Ever met a person who lives their life based on an ROI calculation?

They’re known as “psychopaths”.

So why, in an era when brands are trying to infiltrate social media,
drive “engagement”, and build relationships with their customers
do they break the rules of acceptable behaviour humans set with
one another?

This bite sized session will show you the three behaviours that the
best brands are copying from popular people…  as well as their
ugly opposites.



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